Your CMO & Growth Strategist Partner...

is only a click away. You came to the right place. Let me show you how I can help your business grow and your team succeed.

Your Marketing Agency Strategic Partner

My role as a Fractional CMO is to be a partner in your business and be an integral part of your team. This means I'm actively participating, engaging, and helping out in the aspects of business you need my help on, which includes meetings, brainstorming, and execution.

About me

I spent my entire career wearing a variety of hats to bring results for organizations: from designer and developer (and now front-end developer), business development and sales enabler to product marketer, digital marketer, marketing operations, and growth consultant.

Some would say I'm a generalist. Others would say I'm a jack-of-all-trades.

The reality is, I'm both.

This is how I would define myself: a versatile, full-stack, end-to-end lifecycle & full-funnel marketing leader who:

  • has the hustle of a growth marketer
  • has the writing ability of a content marketer
  • has the taste level of a brand marketer
  • has the project management of an ops marketer
  • has the tactical savvy of a channel marketer
  • the conversion obsession of a performance marketer
  • the obsession with LTV of a retention marketer
  • the continuous learning about customers that drives the best researchers

As a player/coach, servant leader-focused digital strategist and tactician with 20+ years of experience, I'm not just a marketing generalist. I'm the best that generalists can be. I can show strategic thinking with the ability to execute, and a great judgment across dozens of micro-decisions a project might require.

I am great at connecting dots that specialists don't always see. And, my dad jokes makes me extra special. 🙂

Be Customer-Obsessed

Strive for Relevancy

Drive for Reach and Influence

What I solve

As a Fractional CMO, I help solve various issues that helps any business gain clear directions to bring better returns on their investments, including resolving marketing vision and strategy issues as well as realigning sales and marketing teams. 

I provide strategic and tactical overviews of campaigns and their execution, evaluate and analyze data for optimizations, conduct audits and research, and more.

In addition, I can help lead teams and build collaboration between multiple key departments, including executive leadership.

This is how I work

 

Here's a quick peek of how I help businesses bring customers and grow their revenue.

Build Trust

Establish organic and meaningful relationships with your customers, in any medium and in any situation.

Be Relevant

Know what issues your customers face and how you solve them. This is what makes you valuable to them.

Be Shareable

With this newfound value, empower your customers to engage with you and share their experiences with their friends.

Deepen Awareness

As more of your customers share their experiences, the deeper and wider your brand gets exposed to their sphere of influence.

Convert & Repeat

Combining trust and relevance opens up more ways to engage, creating better opportunities for your customers to become converts and repeat business.