Generation Systems Marketing

Marketing strategy, digital marketing, Web design, WordPress Development
Non-Profit Marketing

Project Description

The organization needed a fresh new design as well as a GTM strategy to help them build a strong leads pipeline, retain customers, and remove user churn.

In order to do this, I built the organization a more conversion-focused, customer-centric website designed to help inform users about the product, engage users into a sales conversation, and enable users to easily convert.

Project Details

Client: Generation Systems / LUBE-It
Date: 2017 – 2018
Skills: Marketing, Creative, Digital Strategy, Website Design, WordPress, Development

Website Mocks

Marketing Strategy Playbook

I created this marketing strategy playbook to help the organization have a clear direction on where to go and how to get there, how to achieve success, create the right internal processes to help them achieve that success, and scale their operations and marketing efforts for long-term profitability.

Certain slides are shown to showcase my expertise.

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