Marketing 101 for Musicians

Marketing 101 for Musicians

Musicians can hustle to promote themselves like nobody’s business. As a musician myself, I can definitely relate to the creativity and passion we often put in getting our name, our band and our music out to those that we want to impact. From selling our CDs out of our...
Nonprofit Brand Marketing Mistakes

Nonprofit Brand Marketing Mistakes

Nonprofits sometimes get a bad rap. As someone who has worked in the nonprofit sector, I’m very well aware of a few issues that nonprofits face when it comes to running a business, particularly when it comes to branding themselves effectively. Sometimes, when it comes...