by David | Jan 13, 2018 | Digital Marketing, Email Marketing, Featured
How to create an email marketing strategy that’s effective and powerful takes thought, talent, effort and time. Thought: things like how you’re going to start using email marketing, develop the roadmap to engage and acquire users, create personas and get users to...
by David | Jun 28, 2014 | Digital Marketing
Musicians can hustle to promote themselves like nobody’s business. As a musician myself, I can definitely relate to the creativity and passion we often put in getting our name, our band and our music out to those that we want to impact. From selling our CDs out of our...
by David | May 28, 2014 | Brand Marketing, Nonprofits
Nonprofits sometimes get a bad rap. As someone who has worked in the nonprofit sector, I’m very well aware of a few issues that nonprofits face when it comes to running a business, particularly when it comes to branding themselves effectively. Sometimes, when it comes...
by David | Feb 24, 2013 | Business, Nonprofits
Throughout my professional career, I’ve always worked full-time for one company and do freelance work on the side. That type of work schedule was an effort to make myself more well-rounded as a professional, and simultaneously get myself wet in other ventures that are...
by David | May 17, 2012 | Digital Marketing
A few months ago, I received an email asking for my point of view in a discussion about paying for highly-qualified leads. Right now we are discussing the preliminary results of a group survey which shows that despite the fact over 55% of respondents said they get...
